tv / social / radio / photography
Blue Bunny knows that deep down, buried under adult, responsible, inhibited you, there’s a fun you. And that fun side of you is screaming for ice cream. So we refreshed our bunny mascot into a wise, advice-giving guru with a super cool beard to urge people to reach “Funlightenment.”
Over a marathon 8-day shoot between two countries, we captured content for just about every medium. Best part of the project? Reviewing bunny casting cards. #CutenessExplosion
