sr. integrated producer
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Fruit of the Loom - Man on the Street

unscripted social

As brands continue to prioritize social media, we helped Fruit of the Loom produce a number of “man on the street” videos quickly and with relatively small budgets. We partnered with a social media influencer to reproduce the “Double It or Pass It On” trend, and also with a local Austin improv actor/host for a fun St. Patrick’s Day challenge video.

Although these videos had a short life on the small screen, they were no small feat to produce. But it’s a producer’s job to make it look easy, right?