tv / social / photography / print
With a new line of products introduced to the market, Kimberly-Clark came to us to make a splash in the women’s product territory. Typically a dull void of stock footage and yoga-loving moms, it was about time a brand flushed some color and creative energy into their marketing.
Over a 9-day remote shoot, partnering with 3 different production vendors in 3 different cities and 2 countries, our team captured assets that were quickly turned into 80+ finished pieces for TV, social, OLV, and print. Plus a ton of library images for the brand team to use across the web.
The most refreshing part of the project? I was the only male on a team of badass ladies, with a huge shoutout to my EP!
